Citable was founded by an experienced technology team in Austin, Texas. The genesis of the idea came from our founder’s experience engaging with the media in his youth. He grew up in a household that listened nightly to Walter Cronkite, “the most trusted man in America”, on the radio. He vividly remembers the inherent change when Cronkite retired and the new voice of the news switched to Dan Rather. News that was once presented in a way so that the listener did not know the political stance of the host they were listening to, was replaced by a new, explicitly partisan voice.
There are several parallels in today’s media society where it’s clear which party a news’ anchor is part of and the partisan division that comes with specific outlets. Inspired by Cronkite and the older standard of media presentation, Citable hopes to bring back an era where there are sources for information on current events that can be trusted from all sides of the political spectrum and presented in an impartial manner.
By ingesting data, and layering technology tools to curate, and separate opinion from facts, Citable is able to deliver updates on current events allowing the reader to decide where they stand on the subjects of the day.
Citable aggregates important information on current events through proprietary technology– presenting only credible, cited information without any partisan spin.
We believe that in the new internet era, a non-biased, technology-enabled source is needed to empower people to make their own decisions about the facts of current events. Today, online engagement has become more important than the facts. To help change this, we at Citable are using our technology to enable a neutral platform for information dissemination, and create a factual archive of events free from editorial and click-bait headlines.
Mainstream news media networks have been notably divided in how they present the news, engaging only with those whose views align with their own, creating an antiquated industry that needs refreshing. Citable’s proprietary technology on citable.com offers a novel way to consume the news, ensuring all that is presented are the raw facts, as they happened, with cited sources. Citable’s AI technology and process can be applied to further applications including information gathering and analysis on specific live or archived datasets.